日本代购-<p><strong>Rethink, rebuild, and re-energize your relationship with every customer for ultimate success in today’s <em>Me</em>tail economy</strong></p> <p>Armed with computers, tablets, smartphones, and social media, today’s consumers have revolted against the marketplace status quo. Demanding a voice, and sometimes a hand, in the products they buy, these digitally empowered consumersー"Me's"ーhave inverted the traditional power dynamics of retail into <em>Me</em>tail. To put it simply, your customers are now in charge, and you must recognize and embrace this fact in order to survive in new <em>Me</em>tail economy.</p> <p>From Joel Bines, one of today’s top retail brand thought leaders, The <em>Metail Economy</em> provides innovative methods for connecting with the Me-centric consumer and shows how to thrive in this consumer revolution. Bines provides examples of companies that have failed to address the Metail paradigm, along with those that are on the right path, clearly illustrating how the traditional power dynamic has inverted and why it matters for business survival.</p> <p>Bines offers six proven models you can use to cultivate and serve highly informed and empowered customers in the Metail marketplace:</p> <ul> <li>Curation</li> <li>Customization</li> <li>Category Expertise</li> <li>Cost</li> <li>Convenience</li> <li>Community</li> </ul> <p>Bines explains why you shouldn’t pigeonhole your business into one model, but rather develop a deep self-awareness about how your organization is viewed and valued by your customersーand focus your efforts accordingly.</p> <p>Whether you’re the CEO of a global organization or starting your own clothing boutique, you must become a <em>Me</em>tailerーand this groundbreaking book will show you how.</p>画面が切り替わりますので、しばらくお待ち下さい。 ※ご購入は、楽天kobo商品ページからお願いします。※切り替わらない場合は、こちら をクリックして下さい。 ※このページからは注文できません。